#12: Bad Things Come in Threes
When it comes to sharing posts like these, I’ve noticed that there tends to be a spectrum of sharing behaviors. On one end, there are those who tend to overshare, delving into excessive detail and providing background information that may not necessarily be relevant to understanding the story at hand. Conversely, on the opposite end of the spectrum, there are individuals who make a brief appearance, drop a bombshell revelation with absolutely no context, and then promptly disappear, leaving the rest of us with a myriad of unanswered questions that are crucial for fully grasping the situation. Effectively communicating and engaging with an audience hinges on striking a balance between these extremes. This ensures that pertinent information is shared without overwhelming or leaving gaps in understanding.

Like this one! What on earth does that mean? Who is dinging the loudspeaker, the flight crew or the pilots? Why are they dinging? What is going to kill us? You can’t just say something like this and then not explain yourself! We need more information here.