Smart Folks Who Saw An Opportunity and Took it

The Barcode that Tells a Story

Sometimes, it’s the little details that brighten your day. Typically, barcodes on store-bought products are plain and inconspicuous, as their primary purpose is not to catch your eye. However, if a barcode is designed to reflect the product’s origin creatively, it’s the epitome of maximum creativity.

Pete and Gerry’s, a brand that distributes organic products, has crafted a barcode that mirrors the appearance of the barns where many of their products originate. This unique code appeared on a carton of free-range eggs, adding an adorable touch to their packaging. We applaud Pete and Gerry for their extra effort.